Soy Basics, makers of Beanpod Candles, set out to create something really different in the marketplace. Leveraging off the idea that a lit candle can sometimes feel mysterious and dark, the Alchemy Collection was created.
This all natural soy based candle encourages the mind to explore the hidden secrets of the alchemist’s world, to wonder and drift with the thoughts of a mysterious scent being released. These elemental fragrances are so great and powerful, that the candle must be locked away and contained within a small latched wicker basket.
Quarky goddess are summoned to represent the core elements of nature in human form, and the subtile hint of an alchemist’s label can be seen on the banner element of the Ad campaign.