Chicago-based Web Street Securities provides customers in the United States and Europe with streaming, real-time quotes, quick trade confirmations and portfolio updates, and 24-hour customer services.
We created the identity and branded look for the company using their existing logo as a springboard. This modern yet financial look was fully realized in their welcome kit, giving investors an easy way to understand and get started in online trading.
The branded look helped establish the Web Street offering as a professional player in the online trading sector. Web Street has since been purchased by E Trade for 45 million. Not bad for two brothers who grew up in Rogers Park.
- Ad Development
- Brand Development
- Creative Strategy
- Maketing Materials