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Eric Britton Design

Grainger

Drive to web

Challenge: How do you get a customer to use a new channel for ordering parts and supplies when they set on their old ways of ordering?

Insight: The customer base was skewed to an older less computer savvy group. But all customers were very receptive to the free gift offers.

Solution: We used the fact that customers liked getting the free gifts, and leveraged that information to get them to connect with the bigger message.

  • Campaign Development
  • Direct Marketing
  • Graphic Design
  • Maketing Materials
  • Photo Retouching
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Evanston, IL

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  • Design Work
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