The HCSC BCBS DigiKit is an innovative digital resource tailored for brokers, employers, and members. It acts as a central hub for educational materials, sales tools, and essential resources related to Blue Cross Blue Shield’s health insurance plans and services.

Britton Design enhanced the DigiKit by redesigning it to be more visually engaging and user-friendly. The improved version features a sleek, interactive tabbed PDF format, making it easy for users to navigate, access information seamlessly, and download conveniently online.

Designed customizable postcards as PDFs with fillable form fields, enabling BCBS agents to add their own logo, name, and contact information. This approach personalized the direct mail pieces within their marketing program.

Healthcare agent certification is a credential that verifies a person’s qualifications to work as a health insurance agent or broker. These postcards are part of a targeted campaign aimed at helping agents and brokers become certified, empowering them to enhance their skills and increase their earning potential.

Designed customizable postcards as PDFs with fillable form fields, enabling BCBS agents to add their own logo, name, and contact information. This approach personalized the direct mail pieces within their marketing program.

Britton Design developed the BCBS Quick Start Checklist for Medicare benefits to guide users through essential steps before enrollment. This practical tool helps beneficiaries understand coverage options, gather necessary documentation, and meet important deadlines, all while highlighting the unique value of BCBS plans. By simplifying the process with a clear, step-by-step format, Britton Design created a user-friendly resource that empowers beneficiaries to make informed decisions and confidently navigate their Medicare journey.
We created a direct mailing for new Medicare recipients to provide clear, accessible information tailored to their unique healthcare needs. Designed to guide recipients through key enrollment steps and highlight the benefits of BCBS plans, the mailing is visually engaging, easy to understand, and accessible for those less familiar with digital tools. By delivering this personalized resource directly to recipients’ mailboxes, Britton Design ensures it captures attention, builds trust, and simplifies the Medicare decision-making process.