The Work

Medline Catalog General Anesthesia Circuits and Masks
Medline Unite Implant and orthobiologic products
Medline AWC Advanced Wound Healing
Medline online Amazon A+ Content
Medline.com Healthcare Products
Eco One For a natural spa and pool
Pragmatic Inquiry A pragmatic way to solve problems
EPI Educational Products
DBQ Project Educational Learning System

About

Strong brand equity at any level

An approach to branding that meets you at the level of your company’s needs. From refreshed logo design to full corporate re-branding, we guide you through the right path to a successful brand strategy and execution.
Your brand, masterfully crafted, beautifully executed, and painstakingly documented so the world will always know and love you. What are you waiting for?

We love working with…

Directors of Marketing in companies who need additional creative leadership to develop effective marketing materials.
Brand Managers who need a creative source to deliver professional results withing their program budgets.
Marketing Consultants and their clients to develop Marketing Strategies into executable brand realities.
Owners of companies and businesses who need to brand or re-brand products, services and sometimes their entire company.
Agencies who need top level thinking and expertise in specific segments.

Singularly focused talent wins

For Eric, working in a small group frees him to concentrate on the best solutions, and gives him the unique opportunity to meld with his clients on a more personal level. The group can more easily sheds the formal roles of agency/client and become true colleagues working on a marketing problem together.
Whether working on one project, acting as the client’s creative department, or being a trusted long-time consultant, Eric’s clients have found it refreshing to work with talent that’s fast, nimble and able to solve their tough assignments with experience.

Deep and diverse experience

The ability to quickly assess the right path for your marketing success is based on accumulated eclectic knowledge.
As a partner, We can help you discover the true need and the road to its solution. We know what questions to ask, and what road not to take. This saves time and money in ways that our clients see as a refreshing change from how they have done business in the past.

Knows what great looks like

He has been a VP Creative Director in some of Chicago’s great shops, including Digitas and Townsend Agency (now part of Aspen Marketing).
At Medline, his first corporate gig, he directed several creative teams in execution of well branded marketing materials, led the creative development of Medline.com and helped to shape the brand consistency of new micro sites. Eric directed and managed the rebranding and documentation of the Medline Brand standards guide, creating the first ever comprehensive guidelines for international use.
At Digitas he was the creative lead behind the first agent web site for Allstate, still considered a benchmark in the industry. He’s also led the creative work for Grainger, Bayliner, and Maxum Boats.
At Townsend, he led creative efforts on accounts including Discover Card, Ameritech, Schwab, Heller Financial, Sears, Web Street, and Media One.
He worked for Smith Lask Associates on the launch of the first Discover Card and started his at McKnight Design (Now McKnight Kurland Baccelli).
Eric is a graduate of Ohio Wesleyan University and received a Bachelor of Fine Arts Degree with a concentration in graphic design. He’s won numerous creative awards throughout his career, including multiple CADM Tempos, DMA Echos and Mobius Awards. He is also a long-standing member of AIGA Chicago and continues to participate in many other online business groups.

The other super heros

Think Avengers, all highly skilled, each having a unique super power they bring to the table.
This extended group allows Eric to combine skills in an infinite number of ways to target client problems and needs. Although all independent, most of Eric’s extended team have worked together for years. Each assignment determines who is brought in to create the perfect team for his client’s needs.
The skill sets are numerous, from top advertising writers and designers, marketing strategists, account managers and production specialists to web developers, SEO marketers and UI experts. Trusted photographers, illustrators and videographers round out our extended group.
This collaboration works well for everyone. It’s the people power of an Agency without the time robbing procedures and mind numbing layers of an agency. All are top talented players who know their stuff and share the common work ethic it takes to do great creative work.

Services

We Design

A team of creative professionals ready to roll. Design is the core of what we are about. Its our love for good design that gives us the excitement to solve our client’s marketing problems. We know the power of design, and we love showing our clients how we can use it for them.

We Consult

Solid creative vision your team can execute on. Not everyone needs the full complement of creative services. Sometimes all you need is solid and experienced guidance. Whether its defining a creative strategy, developing brand vision or setting creative direction for your internal team, We can help.

We Discover

Uncovering insights that build solid brands We look at the market, your competition, your customers and find hidden insights that lead to breakthrough solutions for your brand. We find the common thread that runs through everything you do and leverage it to make a cohesive statement.

We Manage

We’ll create and manage your online and offline presence. You can’t get to pay dirt without having a well managed plan. We make sure we have the management processes in place to ensure we’re as efficient as possible, on time, and make the creative process an enjoyable one for everybody.

We Nurture

Our client’s companies grow and mature with us.  We grow to fully understand their customers and how to use our talents to build their business in exciting ways. We care about our clients success and love that what we do for them helps them reach their full potential and connect with their customers

We Care

Small teams with one on one client liasions. We have a personal stake in everything we do for our clients. We’re about working together to solve problems and help them be their best

Testimonials

Having been a client of record of more than 40 advertising, marketing, media, creative design, merchandising and other agencies in my career, I rank Eric Britton (no relation) as one of the most perceptive, hardworking and talented Creative Directors I’ve had the pleasure to work with. Best of all, he’s smart, smart, smart.

Tracy Britton, CMO Snowbound Marketing 2018

“Eric is not only a fabulous designer, but he thinks strategically on how a client should potentially address an issue or launch a new product. He’s great to work with, very personable and always gets the job done on time and within budget. I highly recommend Eric for any creative project/job.”

Howie Schnuer, VP Marketing Grainger 2001

“I worked with Eric on a number of different projects some very intensive in time and detail. He never wavered in his commitment to getting the job done, on time and in budget, but best of all he did it with a calming and professional attitude.”

Kraig Devenport, Creative Director US Marine 2004

“My creative right hand. Always extremely creative, highly organized and prompt. The work is top notch! Through our collaboration, we were able to make Beanpod Candles the number 2 candle brand in less than 3 years! I confidently recommend Eric to any organization. A true professional and a joy to work with.”

Peggy Stover, Director of Marketing & Sales Soy Basics, LLC (subs. of SC Johnson Wax)

I worked with Eric for more than 10 years. He had a singular commitment to producing truly creative, high quality work. He won many creative awards, but, more importantly, helped gain and retain numerous Townsend clients. As our Creative Director, he applied his commitment to producing exceptional creative to the entire department.

David Ives, Owner/President Townsend Agency

Contact Us

If you have a project you would like to discuss, get in touch with us.

We are more than happy to discuss your needs and suggest options to ensure a successful project.

Eric Britton Design
1234 Sherman Avenue STE 200
Evanston
Illinois

Use the form on the right or contact us through your own email service with the link below:
eric@ericbritton.com

Call: 84Seven | 4TwoOne | 848Six

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